Frequently Asked Questions

Immileads is a client acquisition system for immigration lawyers, built on a network of specialized immigration brands. Each brand attracts and qualifies one segment (family, employment, asylum, relocation, citizenship by descent, naturalization, or investment...), so a prospect researching a family visa lands on family-visa pages and answers family-visa screening questions before they ever become a lead.

We send verified leads to your CRM within 60 seconds at a fixed price per lead defined before your first batch. The brand segmentation does half the qualification work before the form does. Generalist vendors capture "I need a lawyer" traffic across 40+ practice areas and sort it afterward, which is why their immigration leads are hit and miss.

If you also need follow-up systems for prospects who take months to decide (automated response, consultation booking, follow-up sequences), we build those on request.

We run ads across Google, Bing, Facebook, YouTube, native advertising (Taboola and Outbrain), LinkedIn, and TikTok through our immigration-specific brands. People researching visas or relocation fill out a questionnaire on our landing pages.

We verify every lead (filter fake emails, wrong numbers, bots) and send only qualified, real prospects to your CRM within 60 seconds. If you also need follow-up sequences, we can set those up for you. See the How It Works page for more information.

Immileads is for immigration law firms, from solo attorneys with intake support to multi-attorney practices, that:

• Rely on referrals or word-of-mouth and want a predictable, scalable source of new clients
• Get leads, but find that most are unqualified: tire-kickers, wrong visa types, or fake contact information
• Lose leads during the long sales cycle because prospects go cold without follow-up
• Want to grow without hiring a marketing team, so they can focus on immigration law instead of Google Ads

Three situations where we'll tell you not to buy leads:

• Firms outside immigration law. We don't do personal injury, real estate, or general practice. Immigration is all we do.
• Firms with no intake capacity. Leads need a same-day response. If nobody on your team can call a lead back within hours, fix intake first (we can help).
• Firms expecting leads to close themselves. We deliver qualified prospects, but your intake team runs the consultation and closes the case. Results depend on your response speed, follow-up quality, offer, and service presentation.

The difference is in the structure, not just the lead quality.

A traditional marketing agency charges a monthly retainer or a percentage of ad spend regardless of results. It can be the right choice when you are missing the marketing basics, but once those basics exist, you keep paying whether or not cases arrive. A generalist lead vendor runs one funnel across 40+ practice areas and sells you the immigration portion, often shared between firms.

We only work in immigration. Leads arrive matched to a visa type through our segmented brand network, are 100% exclusive to one firm, and cost a fixed price agreed in writing. There is no retainer, ad-spend markup, or long-term contract. We replace leads that fail your lead profile at no cost. On request, we also build follow-up systems for prospects who take months to decide.

You pay a fixed price per qualified lead based on the visa type, country, and your qualifying criteria. We define the exact price upfront, so there are no surprises after you start.

In tier-1 countries, family-based leads average USD 45-65, employment-based leads USD 65-85, and investor visa leads USD 75-150. Some specialized categories run higher, up to around USD 250 per lead.

Most firms invest USD 2,000-7,000 per month in total lead volume, enough at those averages for roughly 20-100 leads a month depending on your immigration mix.

The price difference reflects what it costs to acquire the lead. An investor visa prospect costs more to reach and qualify than a family-based prospect, but also carries a higher case fee. There are no hidden fees, retainers, or ad-spend markups. You pay only for delivered leads that match your criteria.

See the pricing page for details, or fill this form for an exact lead price based on your criteria. If you want a rough revenue estimate first, use the ROI calculator.

No long-term contracts.

You start with a small batch of 25-100 leads. It is big enough to tune the targeting and assess the results, but small enough to walk away from.

The first couple of weeks of any new campaign are for calibration, so quality stabilizes as the batch progresses. If the numbers work for your practice, you scale up. Firms with enough intake capacity run 500+ leads per month. You can pause, adjust criteria, or stop anytime by contacting us.

Qualified leads are delivered directly to your CRM within 60 seconds of the prospect submitting the form, with the full qualification data attached: visa type sought, country of origin and destination, timeline, situation, and verified contact details.

We deliver into any CRM with an API (Clio, LawRuler, Lawmatics and most legal CRMs qualify), as well as email, SMS, or Google Sheets, in any combination (many firms run CRM plus an SMS alert for high-value leads).

One practical note: free or trial CRM tiers usually lock the API, so direct delivery needs a paid plan. If you don't have a CRM at all, we can deliver without one, or set one up for you as an optional paid add-on.

Lead delivery is the core service. If you need help converting, we can build a follow-up system: instant automated response, consultation booking with calendar integration, no-show follow-up, and immigration-specific sequences for prospects who are not ready yet.

We also offer a standalone offer and consultation audit. Both services are available whether or not you buy leads from Immileads.

We run paid campaigns across Google, Bing, Facebook, YouTube, native advertising (Taboola and Outbrain), LinkedIn, and TikTok through our own network of specialized immigration brands, one per segment: family, employment, asylum, relocation, citizenship (by descent, naturalization, or investment), plus country-specific brands.

A lead who fills out a form on our family-visa brand has already self-segmented, and each brand's form asks the qualification questions specific to that case type.

We only sell exclusive leads.

Each one goes to a single firm. We never resell a lead, not in another market, not for a different visa type, not after any period of time. Duplicate detection runs across our entire brand network, so even if the same person fills out a form on another of our brands months later, they cannot be sold to a second firm.

When a lead you already own returns this way, you get a notification instead. It is worth acting on because the returning prospect is actively moving forward with their immigration project at that moment.

Shared leads put your intake team in a phone race against three or four competing firms. We don't think they are worth selling.

We don't guarantee conversion rates. No honest vendor can because the biggest factors are on your side.

As a reference, around 10-15% is standard for cold paid leads, and firms with fast intake and systematic follow-up reach 20-25%.

The gap between those two numbers is almost entirely response speed and persistence: a lead called within five minutes has a higher reply rate than a lead called the next day, when they forgot about their inquiry.

Immigration adds its own factor: prospects decide over 6-12 months, so leads that don't sign in week one aren't dead, they're early, which is why follow-up across the cycle matters as much as the first call. If you need those follow-up systems, we can build them for you.