Most intake calls fail in the first thirty seconds or the last two minutes. The middle takes care of itself: callers want to talk about their situation. It is the opening, the close, and the objections where an average intake person loses cases a script would have saved.

This is the script we would run at an immigration firm with 5-10 attorneys. Steal it, adapt the qualification block to your practice mix, and put it next to every phone.

A script guarantees the floor, not the ceiling. Your best people will go beyond it. Your newest hire, on day one, will never fall below it. That consistency is worth real money: conversion benchmarks show a 2x spread between the best and worst intake performer in the same office, working the same leads.

Stage 1: The opening (first 30 seconds)

The caller is nervous, possibly using a second language, and half-expecting a machine. Your job: warmth, competence, and their name.

"Thank you for calling [Firm]. This is [Name]. Am I speaking with [caller name]? ... Great. I'm going to ask you a few quick questions so we can point you to the right attorney. It takes about five minutes. Does that work?"

For outbound calls to a purchased lead, speed is the script. The lead arrived seconds ago; you are calling inside the five-minute window:

"Hi [Name], this is [Name] from [Firm]. You just filled out a form about [visa type / immigration help]. I'm calling to get you answers while it's fresh. Do you have five minutes?"

Notice what is missing: no "how are you today", no company history. Callers reward efficiency delivered warmly.

Stage 2: Qualification (minutes 1-6)

Ask in this order. Each answer changes what you say next, and the order itself filters early.

  1. "What are you trying to accomplish?" Open-ended on purpose. Let them talk for a minute. You learn case type, urgency, and emotional state in one question.
  2. "What is your current status, and where are you now?" In the country or abroad, in status or out. This is the fork most immigration screening hangs on.
  3. "Has anything already been filed, denied, or missed?" Prior denials and deadlines change everything, including price and urgency.
  4. "When do you need this resolved?" Timeline separates a this-month client from a 6-12 month nurture.
  5. "Have you spoken with other attorneys?" Not a disqualifier. It tells you whether you are selling first or selling against someone.

The full question set, with the reasoning behind each, is in our immigration client intake form guide. The phone version is the short form: five questions, not twenty-five.

Stage 3: The bridge (minute 7)

Before you ask for the booking, give value back. One sentence that proves the firm heard them:

"Based on what you've told me, this is the kind of case our attorneys handle regularly. The next step is a consultation with [Attorney], where you'll get a real assessment of your options and what the process would look like for you specifically."

Never diagnose. "The kind of case we handle" is safe; "you qualify" is legal advice from a non-lawyer.

Stage 4: The booking close (minutes 8-10)

Ask directly, offer two slots, book while on the phone:

"I can get you in with [Attorney] tomorrow at 2pm or Thursday at 10am. Which works better?"

Two options beat "when are you free?" every time. Open-ended scheduling invites "I'll check my calendar and call back," and callers who hang up unbooked convert at a fraction of the rate.

Then lock it down against no-shows:

"You'll get a confirmation by text and email right now, and a reminder the day before. If anything changes, reply to that text and we'll move it, no problem."

That single sentence, plus the reminder system behind it, is half of how firms cut no-shows.

Stage 5: Objection handling

"How much does it cost?"

"Fair question. Fees depend on the specifics of your case, which is exactly what the consultation establishes. What I can tell you is that the consultation itself is [free / USD X], and you'll leave it knowing the full cost before committing to anything."

"I need to think about it."

"Of course. Most people we help talked to us more than once before starting. Can I put a tentative time on [Attorney]'s calendar so it's held for you? If you decide it's not the moment, one reply cancels it."

"I'm just gathering information."

"That's exactly what the consultation is for. You'll get information specific to your situation instead of what a website guesses. There's no obligation past that."

"Can you just answer one quick question?"

"I wish I could, but your situation deserves a real answer from an attorney, not a guess from me. That's what the consultation gives you, and [Attorney] will answer that question first."

Making the script stick

Print it. Role-play it in onboarding. Score recorded calls against it monthly. A script nobody audits decays into a suggestion within a quarter.

And measure the output, not the effort: booked-consultation rate per intake person, per lead source. If you are buying leads, that per-source number is also how you hold your vendor accountable. When call volume outgrows the people answering, it is time to build a real intake team.

FAQ

Five stages: a fast opening that confirms you are speaking to the right person, qualification questions that establish case type and fit, a value statement that tells the caller what happens next, a booking close that puts a consultation on the calendar during the call, and objection responses for price, timing, and 'I need to think about it'. The script exists to guarantee the minimum, not to cap the maximum: your best intake person will improvise above it, and your newest hire will never fall below it.

Seven to twelve minutes for a first screening call. Shorter than that and you probably did not qualify properly or build any trust; longer and you are doing the consultation for free. The goal of the intake call is not to answer the caller's legal questions. It is to establish fit, communicate that the firm can help, and convert the conversation into a booked consultation while the caller's motivation is at its peak.

No, and the script should make that boundary easy instead of awkward. Non-lawyer staff can collect facts, describe the firm's process, and explain what a consultation covers, but the moment a caller asks 'do I qualify for asylum?' the answer is a version of: 'That is exactly the question the attorney will answer in your consultation, and it depends on details of your situation that deserve real analysis.' This protects the firm and gives the caller a genuine reason to book.

Ready to grow your immigration practice?

Qualified, exclusive immigration leads: fixed price per lead, no retainers, no long-term contracts. Start with a 30-100 lead test batch.

GET STARTED NOW